Friday, 16 April 2010

Cameron pledges school talent show - winner gets to record a song with Gary Barlow

No really!! I'm not making this up. This isn't some spoof story. I'll be very pleased for the BBC to use it's normal fawning Tory slot on the news to extensively cover this initiative.

A warning to us all

A man in Stroud has been jailed for shouting at political programmes on the TV.

The man explained that shows like the BBC's Question Time made him angry!

The BBC has the story here.

We need to start talking about the Tax Switch again

I'm not sure at what point we stopped talking about our "Tax Switch" and it became focused on the "Tax Cut" element but we need to go back to the switch.

I think the "A £17bn tax cut? That's an awful lot of money and in a recession...moving on" attack first used and honed by the BBC on their News after our manifesto launch(what that impartial news organisation, should they be trying to mislead? Yeah, you would have thought!) and now used by Cameron during the leader's debate is, I fear, an effective one.

Also, it doesn't help responding to it with our costed list if they're only going to let you mention one thing before cutting you off and then claim that it silly to think you can raise all that money from that one thing.

In this situation all you can do is don't do a waffle-filled introduction (Nick!) and just list the measures as fast as you can.

However if we start referring to it again as a £17bn tax switch (which will cut tax for the lowest earners...) then you've already got the idea of how it will be afforded in the public mind (even saying revenue-neutral which we used to say will help).

We mustn't let it be framed in tax cut...funding terms as the traps outlined above are difficult to escape in this soundbite culture.

UPDATE: One further thought, if we start talking about the switch in its entirety this also helps to neutralise that rubbish Fabian argument about the only most of the "cut" going to those who are not poor.

Thursday, 15 April 2010

How will The Sun spin this?

The poll commissioned specially for the Sun has 51% saying that Nick won. How are they going to spin that?

LibDem's pull wool over voters' eyes?
Style over substance win for LibDems?


Should be interesting...

UPDATE: They went for "Cameron voted 'Best PM' in Sun poll"! Gotta love 'em!

Mark Prisk: The Hertfordshire Tory MP who spends his time campaigning in Cornwall

Mark Prisk is the Conservative MP for Hertford & Stortford (a currently safe seat). He is a "a born and bred Cornishman" (in his own words). Indeed, before becoming MP for a Hertfordshire seat he tried and failed to win a seat in Cornwall in 1997.

Fortunately for Mr Prisk, all the seats in Cornwall are held by the Liberal Democrats and consequently there are no Conservative MPs. So to boost their campaigning presence, David Cameron made Mr Prisk "Shadow Minister for Cornwall" in 2007 (somebody set up a local PriskWatch site then but it doesn't seem to have been updated since). This meant he could spend a lot of his time in his beloved Cornwall.

Unfortunately for Mr. Prisk, there was and is no Minister for Cornwall to shadow and this got him in to trouble when it turned out that he had been claiming expenses from the taxpayer for his jaunts to Cornwall for his "fictional minister" non-job. He was reprimanded by the speaker (but typically for our useless system there were no sanctions).

Recently, Cameron announced that under a Conservative government, that he would create a permanent Minister for Cornwall. Mark Prisk has refused to rule out becoming that Minister in response to a letter in the local paper from the LibDem candidate Andrew Lewin. So, it looks like the people of Hertford & Stortford can look forward to another 5 years of neglect!

To add insult to injury to the people of his Hertfordshire constituency, they can catch him on how he's doing occasionally via reports from Cornwall on the TV news. This was on Channel 4 yesterday:



For those of you you don't want to watch the full report, here is a screenshot of him enjoying campaigning in Cornwall:

Whether the local LibDem, Andrew Lewin (who was "born & bred" in the constituency) can make a significant dent in his majority remains to be seen. (Labour seem to have given up)

Wednesday, 14 April 2010

Excited about the manifesto launch

Now the Labservatives have launch their two manifestos which seem be high on waffle and gimmickry but low on actual policies, I'm now quite looking forward to the launch of our policy-centric and fully costed manifesto.

Unless, the media really do go all out to mislead (they have form) I can't see how this won't be good for us.

The preview already released shows how we are highlighting our 4 big changes and keeping things simple and straightforward. Unfotunatelty we still have to use that awful slogan and Nick has to, yet again, shoehorn it into his introduction but you can't have everything...

Tuesday, 13 April 2010

Same "ordinary member of the public" used in Conservative broadcasts 6 months apart

Can you give me your opinion on this? Are these women the same person?

First in this Conservative broadcast from November 2009 (at 1:02):


And second in tonight's election broadcast (starting at 10 seconds in):


she even has the same lovely blue coat (shown at 1:01 in tonights broadcast).

In the first video she is at a CameronDirect event, an ordinary member of the public explaining why she is considering voting Conservative (Brown hasn't done very well, looking for a change) and in tonight's broadcast she has made the decision to go blue.


Now this could be a great Tory success story of an undecided who has been persuaded by Cameron's charisma to come into the fold or maybe she wasn't an ordinary member of the public (with a nice blue coat) initially at all! Or maybe she isn't the same women at all and it's just my eyes...